Why “Natural” Isn’t Enough Anymore – The Truth About What You’re Putting on Your Skin
Everyone’s talking about natural skincare – but is it really what you think it is?
At Instinks, we’re not here to ride the trend. We’re here to change the game.
Because behind the pretty labels and “eco” marketing, too many big brands are still hiding synthetic fillers, toxic ingredients, and plastic packaging under the word natural. That’s not good enough — and your skin deserves better.
We’re here for the people who read the ingredients. Who care what goes into the product and what it comes in.
That’s why everything we make is:
Truly natural (we don’t mean “mostly natural” or “nature-inspired”)
Plastic-free – from bar to balm, wrapped with intention
Handmade in the Snowy Mountains in small batches, by a real person (hi 👋), not a giant machine
Tested on ourselves, never animals
And slow-made — because we believe care takes time
This is skincare with a conscience. Beauty that respects the earth and your body.